Deep work for teams
Killing ghost tasks: SSoT for small teams
A ghost task is one Jira, Linear, and Slack all describe differently. They cost ~3 hours per Builder per week — fix them by picking one tool.
Deep work for teams
Focus Ratio is the share of your team’s hours spent in deliberate single-task focus. Track this one number and you can stop measuring everything else.
Focus Ratio is the share of your team's working hours spent in deliberate, single-task focus blocks. Track this one number and most other productivity metrics become noise — leading indicators of the same underlying state.
The teams that ship the most aren't the ones who optimise their sprint velocity. They're the ones whose people get long unbroken stretches of attention against a single task.
For a given week, Focus Ratio is:
Focus hours / total working hours
A "focus hour" is one hour spent on one task with the rest of the workspace closed. If a Builder spends 8 hours in the office and 3 of those were in single-task focus blocks, their Focus Ratio for the day was 3 / 8 = 37.5%.
Team Focus Ratio is the average of all Builders' ratios. We don't weight by seniority — every distracted hour costs the same in aggregate.
Focus Ratio is not a proxy for output, hours worked, or "productivity" in any moralised sense. A team that ships nothing can still have a 70% Focus Ratio. A burned-out team can have a high one.
What it does measure is whether the working hours your team puts in are getting concentrated effort or scattered attention. That's the precondition for everything else.
Sprint velocity, throughput, lines of code, story points completed — these are downstream of focus. When focus drops, all of them drop in lockstep, but they drop later. By the time velocity is visibly off, you're already in the post-mortem.
The leading indicator is focus itself. So measure that.
You don't need software to start. Hand every Builder a piece of paper for the week. They write down:
At the end of the week, sum the focus minutes and divide by total working minutes. Average across the team.
This is crude, but it's enough to see a real number. Most teams measuring for the first time are surprised — the typical small-team baseline is 25–35%.
Once you have a baseline, here's the protocol we run with new agencies:
If you want this protocol enforced rather than self-imposed, that's what Focus Mode does — same idea, but with a timer the team can see and a board that updates as soon as anyone hits "start".
Around the 60% Focus Ratio mark, the team's relationship with work changes:
The reverse is also true: when Focus Ratio drops, every coordination ritual quietly returns. Standups grow back. Slack threads thicken. The team starts feeling busy without feeling productive.
The metric is the early warning.
Pick one Builder. Measure their Focus Ratio next week on paper. Compare to what you would have guessed. The gap between those two numbers is usually the most useful data your team will collect this quarter.
When you're ready to make focus the default state rather than the exception, the Focus Mode deep-dive walks through the ritual we ship with.
Try it for yourself
From $99/mo. Bring your team, pick one task, ship it. Cancel anytime.
About the author
REPLACE — Founder 1 name
Co-founder · CEO
REPLACE — credentials (e.g. "Previously led ops at REPLACE — 15 ppl team").
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